Papyrus is a leading manufacturer, importer and exporter of stationery products in Ukraine. In early 2017, the company decided to develop a customer loyalty program, the main goal of which is to increase sales. First of all, we conducted an audit of available applications on the market that already implemented a bonus program for customers.
Development of Mobile Applications for Papirus
Challenge
2 Mobile applications for iOS and Android
Implemented bonus program for users with the ability to add multiple users to the bonus program.
Implemented SOAP client on side 1С to interact with the application.
Implemented user-friendly interface after competitor analysis.
Implemented both mass and single mail push notifications.
A convenient admin panel has been implemented that allows you to monitor the error log and manage the control in applications.
Process
01
Business Analysis
80 hours
02
Tasks Decomposition
20 hours
03
Project Development
360 hours
Solution
Business Analysis
- At the first stage, a complete analysis of competitors was carried out, their shortcomings in the application architecture, security and interface were revealed. According to the results, we described all the necessary functionality, rendered the first application prototypes.
Tasks Decomposition
- The second step was the coordination of technical specifications and design. The development team, together with the project manager, carried out a technical task decomposition.
Project Development
- At this stage, we have developed two native applications for the two main mobile platforms - Android and iOS. Also, a CRM system was implemented that helped manage the customer database and manage content in these applications. CRM system is written in PHP Laravel framework using MySQL databases.
Transparent communication, throughout business analysis, attention to details. All of this is the best way to describe the company and team and general. They achieved a great feat and provided the chance for our business to grow even further. The applications are bug-less, easy to manage and great looking. It's nice to have such reliable partners available for cooperation.
Bohdan
Product Owner
Result
The project was successfully launched and exceeded all expectations, since in the first month more than 1 thousand users took advantage of the loyalty system. With the help of the application, more than 5 thousand push notifications were sent, taking into account the location of the client and the location of the Papyrus stores. During the peak period - before the start of the school season - it was recorded that 30% of customers used the loyalty program using the app, while it was still working in test mode.
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